Privacy Policy

You and Baron Software

Important Updates to Baron Software's Privacy Policy

Thank you for being a part of the Baron Software community! We value your privacy and want you to understand the choices and control you have over your information at IDERA. Today we're announcing some changes to Baron Software's Privacy Policy to comply with the new European Union data regulation. The bedrock relationship between you and Baron Software will not change as Baron Software will not sell, rent or trade email lists with other companies for marketing purposes. Mainly, we have clarified some points in response to the new regulatory landscape, here are some of the highlights of what’s changing:

Transparency: We’ve provided additional details about the information we collect and how we use that information. We’ve also explained your choices and the control you have over your information, and the measures we’ve put in place to keep your information secure.

GDPR: On May 25, 2018, a new European Union (EU) data protection law, the General Data Protection Regulation (GDPR), takes effect. The GDPR gives individuals in the EU more control over how their data is used and places certain obligations on businesses that process information of those individuals. We’ve updated our Privacy Policy to take into account the new requirements of the GDPR. To learn more about GDPR, check out the GDPR FAQ page, as well as Baron Software’s commitment to GDPR.

At Baron Software, we recognize and value our customers’ privacy. As such, Baron Software is committed to ensuring that its customers are informed how their personal information will be used and kept secure. This privacy policy applies to information collected by Baron Software and its affiliates (“Baron Software”) through the websites, products and services that display this privacy policy, including products and services that may be provided by Baron Software off-line. This privacy policy applies to all Baron Software products and services currently offered by Baron Software. Baron Software will not contact you for marketing purposes unless you have opted to be contacted. Baron Software will not share any of your personal information with third parties without first obtaining your consent. BY VISITING BARON SOFTWARE’S WEBSITES, OR BY USING OR PURCHASING THE PRODUCTS AND SERVICES OFFERED BY BARON SOFTWARE, YOU ACCEPT THE PRACTICES DESCRIBED IN THIS PRIVACY POLICY AND CONSENT TO BARON SOFTWARE’S USE OF YOUR INFORMATION IN THE MANNER DESCRIBED IN THIS PRIVACY POLICY.

 

Baron Software may use your personal information for the following purposes:

Product Registration

Information you provide upon registration will be used to keep a record of your product license and will assist Baron Software in providing support to you when you contact Baron Software’s customer service department. Baron Software will also use this information to inform you of any upgrades, new products, promotions or other information that may be of interest to you.

Product Installation and Use

Information gathered during installation may be used by Baron Software to (i) authenticate and periodically verify your licensing rights in the product for anti-piracy purposes (ii) identify if new product updates are available for your computer prior to sending you a notice to install the new product update; and (iii) receive in-product messages from Baron Software that you have requested to receive.

Product Purchases

When you purchase products from Baron Software’s eStore or directly from Baron Software’s customer service department, Baron Software will use your information to process payment and ship the product to you.

Newsletters

We may use your personal information to send you newsletters that provide you with articles and information that we believe may be of interest to you.

Information About Baron Software Products

It is important for us to receive feedback from our customers about our products and any features they would like to see in future products. As such, we may use your personal information to contact you about our products and to inform you of upgrades, promotions and new products that may be of interest to you.

Internal Analysis

We may use the information you provide us with for our own internal statistical and analytical purposes, to evaluate and enhance users’ experience of the Site by identifying customer preferences and purchasing trends that we may use for marketing purposes and in respect of operations and development.

Updating information

We may contact you to ensure that the information we have in our records is still correct, to add additional information or to communicate with you about an outstanding transaction.

Special Collaborative Programs

We may collaborate with another company to provide you with a unique product or service (a “Collaborative Program”). The use of your information by Baron Software and its collaborators is limited to the specific Collaborative Program that you have joined or elected to use. By using a Collaborative Program, you have given Baron Software and the collaborating company permission to collect information and provide you with updates, promotions and new Collaborative Program product or service information relating only to the Collaborative Program. To the extent personal information is collected by a third-party collaborator, we will use reasonable commercial efforts to advise you of this fact, and all information collected by such collaborator will be governed by the collaborator’s privacy policy.

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